INNOVATIVE INNOVATION - Interestingly, some strategic innovators have taken the thesis-driven approach to an entirely new level by sharing the approach across their startup/partner ecosystem and leveraging the insights to create a ‘fresh-thinking loop’ for all stakeholders. Naturally their internal strategy benefited, but this created a new and unique form of thought leadership… collective thought leadership. We’ve given up trying to think of all the ways this can be used, but we’re inspired to have a little role as we watch innovative innovation leaders innovate on the innovation process (so meta:)